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[10h40 - 11h10 ] How to control your boosting and influencer marketing budgets
Managing your budget to keep your influencer budget under control nowadays involves a media amplification strategy. What are the challenges of integrating an amplification and boosting strategy when creating influencer marketing campaigns?
Bread points:
- Differentiating between types of influencer content and how they are perceived
- Optimising long-term influencer programmes
- Setting up KPIs according to the boosting strategies implemented
![[10h40 - 11h10 ] How to control your boosting and influencer marketing budgets](https://cdn-assets.inwink.com/10662c2c-eb1d-4f6c-9f92-f978d098b23f/a8e6c55d-3b38-4d9a-9a9c-e581cce6e0e13)