[Pernod Ricard] How AI can boost creativity in Marketing

Name: [Pernod Ricard] How AI can boost creativity in Marketing
Start: 2024-11-28T12:15:00+01:00
End: 2024-11-28T12:30:00+01:00
Location: HUBLOFT

AI and machine learning enable Pernod Ricard to boost the creativity of its marketing teams by optimizing campaigns through the analysis of varied data. By developing its in-house technologies, Pernod Ricard enables its teams to make strategic and tactical decisions that maximize the impact of marketing actions.

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[Pernod Ricard] How AI can boost creativity in Marketing

[Pernod Ricard] How AI can boost creativity in Marketing

Presented by

Antoine Genot

Global Marketing Performance Director

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